How I Built This
Guy Raz / NPR
Guy Raz interviews founders of famous companies about their entrepreneurial journeys.
Why we picked this
We picked How I Built This for its patient, methodical look at the mechanics of company building. Guy Raz steps past the polished origin stories to examine the operational fractures, near misses, and stubborn execution required to scale an enterprise from a garage. The interviews avoid superficial triumphs in favor of granular logistics and hard choices. It is a rigorous study of entrepreneurship that respects the listener's intelligence.
Recent episodes
FIGS: Trina Spear and Heather Hasson. The $2.5 Billion Scrubs Brand That Investors Said Would Never Work
Oct 26, 20261h 11m
Advice Line with Seth Berkowitz of Insomnia Cookies
Oct 22, 202643 min
Sweet Loren’s: Loren Castle. How A Recipe Makeover Built a National Cookie Brand
Oct 19, 20261h 4m
Advice Line with Tara Bosch of SmartSweets
Oct 15, 202646 min
Alamo Drafthouse Cinema: Tim and Karrie League (2023)
Oct 12, 20261h 16m
Advice Line with Nick Green of Thrive Market
Oct 8, 202644 min
10 Years of How I Built This: A Decade of Innovation, Risk and Reinvention
Oct 5, 20261h 10m
Advice Line with Scott Tannen of Boll & Branch and Jamie Siminoff of Ring (2025)
Oct 1, 202643 min
Seventh Generation: Alan Newman and Jeffrey Hollender. A Partnership that Flourished—until it Failed. (2021)
Sep 28, 20261h 31m
Advice Line with Danny Meyer of Shake Shack
Sep 24, 202641 min
Banza: Brian Rudolph. The Chickpea Pasta That Nearly Turned to Mush
Sep 21, 202658 min
Advice Line with Michelle Wahler of Beyond Yoga
Sep 17, 202641 min
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