Show notes
In the 1970s, conservation groups around the world rose up to protect dwindling whale populations, some on the verge of extinction. They all worked under the same banner: Save the Whales! It turned out to be one of the most successful campaigns ever.
Highlighted moments
I'm going to say I think the Save the Whales campaign is one of the most effective marketing campaigns across any genre in history.
“They killed a lot of whales like that. But it was nothing compared to the industrial whaling that started in like the middle of the 20th century.”
“It's the only multi-platinum album of animal sounds, which I guess, now they think about it, is completely believable.”
Transcript
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