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My First Million

This guy built a $1B+ brand in 3 years. The product? You'd never guess

April 24, 20261h 5m · 14,092 words

Show notes

Get Shaan's guide to go from $0 to $1M: Episode 817: Sam Parr ( ) and Shaan Puri ( ) talk to Chad Janis ( ) who just sold his gummies business for $1b+ in less than 3 years. — Show Notes: (0:00) Intro (1:28) origin story (8:11) $30K to $230K in 1 month (10:33) Naming Gruns (13:14) remixing formats (20:28) only looking for $10b ideas (29:25) 10-minute ecom Marketing Masterclass (41:26) $1b Idea: ACH distribution layer (48:17) Access is everything (57:16) Wh…

Highlighted moments

I use a three-year period, so 36 months. And LTV is fully burdened gross profit, meaning Sam orders our product. What are the total costs stripped out of that value to get it to Sam's door? So you've got product cogs, you've got discounts, returns, you've got fulfillment, shipping, merchant processing fees.
instead of waiting for the approval, what they did was they went and renegotiated. They were like, Hey, here's what the 2 billion gets you instead. And now it gets you 25% of the company instead of whatever, 85%, 100%.

Transcript

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